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Adds Gamma as First Local Representative in Dynamic Region
Fremont, California, July 1, 2009 - Exar Corporation (Nasdaq: EXAR) announced the addition of Gamma, a Russian-based semiconductor distributor and representative, to extend its sales and distribution coverage into Russia.
"Gamma is a well respected established, broad-line distributor in Russia, with developed customer engagements in the communications and industrial automation segments that are complementary for Exar," said Paul Stafford, director of distribution sales, Exar. "We were looking for a partner that could offer a focus on local demand creation backed by strong logistics capability for us, which Gamma does very well."
"We are excited to be joining the Exar team," said Natalia Kuznechenkova, marketing manager at Gamma. "Gamma is a demand creation driven business and we are looking forward to introducing Exar products to our region."
Gamma was founded by a group of engineers and designers in 1991. It is one of the most experienced distributors of imported electronic parts in Russia and employs over 40 professionals. The company's conceptions and priorities are always changing to meet the requirements of today's market, but the general principles remain the same. These are: superior operation, the highest level of customer service, and creating lasting relationship with our partners. By following these principals we have become an established, well-respected distributor of imported electronic parts. Gamma is headquartered in Vyborg with branch offices in Moscow, St.-Petersburg and Ulyanovsk. For more information about Gamma, visit www.icgamma.ru.
Exar Corporation delivers highly differentiated silicon, software and subsystem solutions for industrial, datacom and storage applications. For nearly 40 years, Exar's comprehensive knowledge of end-user markets along with the underlying analog, mixed signal and digital technology has enabled innovative solutions that meet the needs of the evolving connected world. Exar's product portfolio includes power management and interface components, communications products, storage optimization solutions, network security and applied service processors. Exar has locations worldwide providing real-time customer support to drive rapid product development. For more information about Exar, visit: http://www.exar.com.
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Greg Kaufman, Marketing Communications